PROUDLY FROM THE UK    |    7000+ 5 STAR REVIEWS    |    QUALITY GUARANTEED

The Largest Collection of Premium Lab Grown Diamonds in the UK

The undisputed #1 and most trusted lab diamond premium jewellery brand in the UK and the world. Centrally located in the heart of London and Manchester we carry on the unrivalled quality of London’s Hatton Garden, Novita stocks on hand over 620 lab grown diamonds in UK.

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The Most Trusted Lab Grown Diamond Retailer in UK

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Recently Purchased Lab Diamond Rings UK

View some of our most recent client creations and start gathering inspiration for your own special piece.

Lab Diamond Jewellery Best Sellers
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Can I view lab grown diamonds in person at Novita showrooms?
Absolutely! Novita Diamonds is the only company in UK to physically stock 620 lab diamonds locally. When you book an appointment at our London or Manchester showrooms, our experienced and friendly staff will help you find exactly what you are looking for. You will be able to see and touch the diamonds before making a purchase, unlike so many other online only retailers that either have very little or no stock at all. If that’s not bad enough, we have even had reports from customers that other companies are trying to push cubic zirconia stones on to unsuspecting buyers. We also differentiate ourselves when it comes rings; most other companies use silver or base metal to make their display rings to cut back on costs. ALL our ring mounts, on the other hand, are crafted from real 18ct gold or platinum, giving you the authentic, real tactile experience when you try them on in our showroom. At Novita Diamonds, we do not comprise; we firmly believe that customers deserve to touch and feel the real thing for them to choose their perfect lab created diamond engagement ring.

What is the cost of a guaranteed Novita Lab Diamond?

Novita Diamonds is the only company in the UK to guarantee and stand behind the quality of their diamonds. Each of our diamonds in our London or Manchester showroom have been individually inspected by at least 3 of our top gemmologists. On average, out of every hundred stones, only a handful are picked for our showrooms after they have gone through such rigorous grading and quality checks. Choosing a lab grown diamond will typically enjoy savings of 75-80%. Take, for example:

  • 1.00CT D VS1 Round guaranteed lab grown diamond, which is priced at only £540, an astonishing 80% less than its natural counterpart.
  • 2.00CT E VS1 Round guaranteed lab diamond, available for just £1,248 whereas a mined diamond of the same 4Cs will be at least £6,242.

For an extensive range of options, with hundreds of diamonds readily accessible in the UK, we invite you to visit our "select a diamond page".

lab grown diamond vs mined diamond price chart

Where is the best place to buy lab diamonds in UK?

Trust and premium quality are the defining pillars of Novita lab grown diamonds and jewellery. As the largest premium lab grown diamond brand globally, with 16 locations across 9 countries, Novita Diamonds is always striving to provide exceptional service and competitive pricing to our customer.

You can visit our UK showroom in London or Manchester or instead go for the convenience of purchasing your dream engagement ring through our modern, user-friendly website which offers easy browsing of over 620 locally stocked lab diamonds and more than 120 premium lab grown diamond engagement ring design in the UK. We also specialize in crafting bespoke, custom-made rings based on your unique design ideas and inspiration. Our engagement rings, available in platinum, white gold, yellow gold, and rose gold, are locally crafted to the highest standards by master craftsmen.

Novita offers lifetime warranty and 30-day free returns*?

Yes absolutely! All Novita rings come with full lifetime warranty. Moreover, our real 30-day hassle-free returns policy sets us apart from every other retailer in UK. Our competitors may offer 30-day returns, but they will only accept returns in case of a fault. In contrast, we provide our customer with real 30-day free return, no questions asked policy where you can simply return your item for a full refund. As an experiment, just ask any other company if, after you purchase a diamond, you are allowed to simply return it; their answer will be all the proof you need. Furthermore, as part of our ongoing commitment to customer satisfaction, we provide a free cleaning service for all our customers. To use this service, please remember to book a quick 15-minute appointment.

Lab vs mined diamonds comparison chart

How to find the perfect lab grown diamond in UK?

Our gemmologists have helped thousands of customers find their perfect lab made diamonds through their rigorous selection process to only keep the best stones on hand. You too can choose from this selection by visiting our in London showroom or Manchester showroom or through our user-friendly website: To start, visit our “Start With A Diamond” page. Here, you will find two tabs called "Available in Showroom" and “Guaranteed” which features a selection of hand-picked lab grown diamonds. For more details, check out our lab grown diamonds guide.

Where can I find Novita Diamonds Locations in the UK?

Our groundbreaking online platform simplifies the process of purchasing a lab created diamond in the UK, making it both easy and enjoyable. However, if you prefer a hands-on experience, you have the option to book an appointment to visit our jewellery stores to see lab grown diamonds in London or lab grown diamonds in Manchester in person. Our expert gemmologists or design specialists will assist you in selecting the perfect lab made diamond and ring design for yourself or a loved one.


Novita Diamonds offers an array of unique pieces, including wedding rings, lab grown diamond earrings, custom made wedding rings, women’s wedding rings, mens wedding bands, lab grown diamond studs, lab diamond necklaces, lab diamond pendants, bespoke engagement rings, lab diamond tennis bracelets, designer lab diamond engagement rings UK, handmade engagement rings, diamond rings on sale, all diamond jewellery and loose lab made diamonds in various shapes and sizes.

To easily find our website, you can use any of these search terms on Google: 'lab grown diamonds UK', 'lab made diamonds UK', 'lab diamonds UK', 'manufactured diamonds UK', 'cultured diamonds UK', 'man made diamonds UK', and 'lab created diamonds UK'.

In Summary

As the market leader, Novita is the only company in the UK to locally stock over 620 lab grown diamonds available for in-person viewing. We back our lab diamond rings with a 30-day free return policy*, lifetime warranty, and a full quality guarantee on selected lab diamonds. It's easy to start by selecting a lab grown diamond or select a ring design. You can also browse our ready to ship rings or jewellery section.

With our quality and service, we will make your wishes come true.

Iris Arnold
CEO and Founder

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