All mined diamonds are a detriment to the planet’s health, even those claiming to be ‘conflict-free’. The very act of mining, by definition, is destructive to the earth, not helped by the fact that most diamonds are mined in conflict regions like Congo or Sierra Leone, where the rule of law is non-existent. Besides the slave labour used to mine the diamonds, environmental destruction. Pristine ecological sites like rainforests critical for species’ survival, many of which are only found in very specific places, are cut down or burned and turned into mines. Rivers and lakes aren’t spared either. Riverbanks are cut and mined, leading to highly toxic chemicals leaching into and poisoning the rivers vital for the survival of humans and animals alike. In fact, animals have been observed to lose their fur before quickly dying when they drink from rivers downstream of diamond mines. Even underground aquifers that are often the only source of drinking water for villagers are contaminated, rendering the groundwater undrinkable. This unending cycle of destruction has pushed many species to the brink of extinction and will continue to do as long as the mined diamond market thrives.
Infinitely more sustainable than mined diamonds, lab grown diamonds eliminate all its drawbacks. Created in highly controlled machines, man made diamonds require no mining or exploitation of enslaved people. No forest needs to be cut down or any rivers to be poisoned for lab grown diamonds to exist. By exclusively dealing with lab grown diamonds in UK, NOVITA DIAMONDS is already more ethical and sustainable than any other diamond retailer since even those that sell lab created diamonds in UK still promote and sell mined diamonds. NOVITA DIAMONDS, however, was not content with just being sustainable. Its mission since its inception was always to do more than just the bare minimum required to enrich society and the environment. With our ongoing partnership, Dress for Success, we are confident that we are making a positive change by giving those that are marginalised by society a fighting chance to improve their lives and the lives of their families. NOVITA DIAMONDS feels that it is the right time to bring its full focus on helping the environment by working with the prestigious WWF.
With the worsening effect of climate change brought on by continued human activity, vulnerable animals, insects, plants, and trees need our help more than ever. There is no better equipped or trained organisation than WWF. Founded in 1961, WWF is the world’s largest conservation organisation, with over five million supporters worldwide, working in more than 100 countries and supporting around 3,000 conservation and environmental projects. WWF’s mission is to “slow and eventually stop the extinction of threatened plants and animals and to support their recovery by addressing the threats that affect them.” As a contributor to WWF, NOVITA DIAMONDS will help rehabilitate and restore wildlife, particularly Koalas, habitats and future-proof Australia against climate disasters. And into a more sustainable future with wide-ranging projects such as growing two billion trees by 2030. If you would like to expand your knowledge on lab diamonds, check our lab grown diamonds guide where our expert gemmologist share all the up to date insightful information of the lab grown diamond rings market.